Sara Kooperman, JD (Long Bio)

Sara, CEO of SCW Fitness Education, WATERinMOTION® and S.E.A.T. Fitness, is a visionary leader that has transformed the fitness education community. A successful business owner and advisor, she is a keynote speaker, published author, webinar host, podcast presenter and sought-after industry leader. Sara has launched seven (7) successful MANIA® fitness-professional conventions & Business Summits, another six (6) Streaming Conferences, and over 40 live and online certifications. Her company has touched more than 100,000 Fitness Professionals face-to-face and engaged another 300,000+ in virtual connections. Having produced over 600 Fitness Instructor Training videos, written several books, and been published repeatedly in magazines and newspapers, Sara is well-known for her creativity and impact on the health and wellness industry. She has a unique ability to share her passion and devotion towards fitness education through her humor, enthusiasm, and her effervescent no-nonsense personality.

Sara is committed to sharing her knowledge and expertise as a fitness industry leader for the past 4 decades through speaking engagements across the world. She is a favorite presenter for the IHRSA, Filex, canfitpro, Athletic Business Show, Medical Fitness Association, International Council on Active Aging, JCC, Club Industry, YMCA, Illinois Park & Recreation Association, AYP, IDEA, FitPro, Marriott Vacation Club, Gold’s Gym, WIFA, Nevada Recreation & Park Association as well as over a dozen international events throughout the world. Sara is also the former Owner and CEO of Les Mills Midwest, which she successfully led for over 10 years.

Sara is an attorney who graduated from Washington University School of Law and completed undergraduate work from Cambridge University in England. Sara was selected as a Gold Medal winner distinguishing her as a business leader who has contributed to the economic health of her community. She also is the proud recipient of the Illinois State Business Woman of the Year and AEA’s Global Award for Contribution to the Aquatic Industry.

Having been a former adjunct faculty member for the Kenneth Cooper Institute, ACSM, NASM, ACE and AFAA, Sara serves on the Gold’s Gym Think Tank, is on the canfitpro Advisory Panel, was a founding board member for the Women In Fitness Association (WIFA), and is a proud inductee into the National Fitness Hall of Fame. Sara successfully served on IHRSA’s Headlight Committees for Facility Standards, is also a Co-Host of IHRSA’s Talks & Takes Monthly Talk Show and sits on the ACSM Communication & Public Information Committee. Sara is also a best-selling author or FIT FOR BUSINESS. Recently nominated for the IDEA Fitness Leader of the Year Award, Kooperman won the 2022 Most Innovating Fitness Pro by Fitness Industry Technology Council. Sara has left an indelible mark on the fitness industry as a whole.




Sara Kooperman, JD (Regular Bio)

Sara Kooperman, CEO of SCW Fitness Education, WATERinMOTION® and S.E.A.T. Fitness, is a visionary leader that has transformed the fitness education community. A successful business owner and advisor, she is a keynote speaker, published author, webinar host, podcast presenter, and sought-after industry trailblazer. Kooperman has launched seven successful live MANIA® fitness professional conventions, another six streaming conferences, and more than 40 live and online certifications. Her company has touched more than 100,000 fitness professionals face-to-face, engaged another 300,000+ in virtual connections, and produced over 600 fitness instructor training videos. Kooperman currently serves on IHRSA’s Headlight Committees for Facility Standards, is a co-host of IHRSA’s Talks & Takes Monthly Talk Show and sits on the ACSM Communication & Public Information Committee. She also is part of the Gold’s Gym Think Tank and the canfitpro Advisory Panel and was a founding board member for the Women In Fitness Association (WIFA). Recently nominated for the IDEA Fitness Leader of the Year Award, Kooperman won the 2022 Most Innovating Fitness Pro by Fitness Industry Technology Council. Sara is also a best-selling author or FIT FOR BUSINESS, an inductee into the National Fitness Hall of Fame, an Illinois State Businesswoman of the Year, and a winner of AEA’s Global Award for contribution to the aquatic industry.




Sara Kooperman, JD (Short Bio)

Sara Kooperman, JD, CEO of SCW Fitness Education, WATERinMOTION®, and S.E.A.T. Fitness sits on the Gold’s Gym Think Tank and the canfitpro Advisory Panel and was a founding board member for the Women In Fitness Association (WIFA). Recently nominated for the IDEA Fitness Leader of the Year Award, Kooperman won the 2022 Most Innovating Fitness Pro by Fitness Industry Technology Council. Sara is the best-selling author of FIT FOR BUSINESS, an inductee into the National Fitness Hall of Fame, an Illinois State Businesswoman of the Year, esteemed panelist for IHRSA’s Talks & Takes Monthly Talk Show and sits on the ACSM Communication & Public Information Committee.